This is how we think:
The real sales force is the customer!
We are the business development team bringing affordable technology that gets results. We help people access new technology that will be main stream, before it is. We have a fundamental belief that no one can ever outwork the referral process that governs the market… so we embrace it and encourage it to the best of our ability, by sharing the profit margins with everyone who helps us spread the word!
The better the tool, the better the incentive, the better the results. Organizations or individuals that cannot adapt quickly and adopt new technologies will be displaced by those that can, and technology-enabled marketing strategies are only as good as the data that fuels them.
We know that most of us resist change because it requires us to do something different than we are used to. There are two reasons we overcome this resistance: one is that we fear the consequences if we do not adopt it or two we see a reward for doing so. This is why we fully believe in deploying a clear incentive plan for our early adopters that is based in educating not selling. In short, we find what motivates the customers to buy and then refer others to do the same. We reinforce that purchase with practical reasons which confirms that this is the best course of action and in this is the seed of the referral. Referral or viral marketing is nothing new and with the social media platforms we can rapidly accelerate this referral process, we need only to find the right motivation. Think of it as motivation marketing!
The Beacon Technology Platform Features:
- READY TO USE OUT OF THE BOX BEACONS
- LOW MONTHLY COST
- BEACON HEALTH MONITORING: SIGNAL STRENGTH, BATTERY LIFE, DAMAGE ASSESSMENT
- USER FRIENDLY EDITOR SITE FOR BEACON MESSAGING CHANGES
- MESSAGING TIMER, ON AND OFF SIGNALING, MINUTE BY MINUTE MESSAGE ROTATION
- WEB BASED MOBILE MANAGEMENT FOR MULTIPLE BEACONS AND MESSAGES
- CONTACT MANAGER DATABASE INTERFACE WITH SOCIAL MEDIA OVERLAY AND INSTANT LEAD NOTIFICATION
- LIFETIME WARRANTY ON BEACONS
- DIRECT LINK TO YOUTUBE, LINKEDIN, FACEBOOK, TWITTER, PINTRIST, INSTAGRAM, MSPACE, ETC.
- IOS COMPLIANT THROUGH GOOGLE CHROME
What is inside our platform. Our Eddystone Platform (ESP) profile is very similar to the iBeacon released by Apple in 2013, only our ESP can be implemented without restriction. In addition, the ESP system contains a telemetry frame that is designed to give feedback about the beacon by reporting health, battery levels, signal strength etc. Generally beacons require you to be in the proximity of the Bluetooth app to change the “instance-ID”, but our process allows for us to remotely access and reprogram. Although the beacon frame still requires an app to interpret the beacon’s location and signal, with the release of Google-Chrome, the necessity of having to download an app is no longer required. However, Google-Chrome requires HTTPS security and that is where most of the BLE device communication becomes too complex for the average user.
What we have built allows not only better location and proximity management but a user friendly interface that anyone can understand. We have a turn key solution that does not require the user to be competent in Bluetooth protocols. And if the beacons are not working properly we simply exchange them out and recycle them.
There are numerous applications for this BLE technology such as “The Internet of Things” (TIOT) But with Mobile Werkes primarily being a marketing company, our focus is in the direct interface with smart phone users in these two ways: content delivery such as with our Bluetooth Enabled Smart Card and with SaaS-Based Centralized Management systems like digital screen marketing and menus.
The power behind our system is a strong context signal for our BLE Eddystone Devices and of course our user friendly interface HTTP site is Google compliant and allows for us to perform a host of other services such as beacon set-up and management, message timers, remote programming, data capture and enhancements such as social profiling and feedback messaging to beacon owner or respondent.
Learn Who Mobile Werkes Helps